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Building Digital Infrastructure for Africa
We are on a mission to replace fragmented, manual ticketing systems with reliable digital infrastructure that serves businesses and customers alike.
Our Story
Born from a Real Problem
In Malawi and across Africa, ticketing has always been manual -- paper tickets, handwritten manifests, and cash-only transactions. Fraud is rampant, data is lost, and businesses have no visibility into their operations.
Pashoyo was created to change that. We started with event ticketing -- building a platform that handles sales, payments, QR validation, and analytics in one unified system. But our vision extends far beyond events.
We are building the digital ticketing and booking infrastructure that Africa needs -- for events, transport, flights, tourism, and beyond.
Our Mission
To provide reliable, accessible, and secure digital ticketing infrastructure that empowers businesses to operate efficiently and gives customers a seamless experience -- from purchase to entry.
Our Vision
To become Africa's most trusted digital infrastructure for ticketing and bookings -- powering events, transport, flights, and tourism across the continent and emerging markets worldwide.
Our Values
What Drives Us
Trust
Every ticket is verified, every transaction is transparent.
Speed
Sub-second QR validation and instant ticket delivery.
Accessibility
Built for everyone -- smartphone users and USSD alike.
Scale
Infrastructure designed to serve millions across Africa.
Leadership
The Team Behind Pashoyo
A multidisciplinary team building digital infrastructure for events, transport, and secure ticketing across Africa.
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Lendert Eric Manani
Founder & CEO
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Gomezgani Skanda Kaunda
Co-Founder
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Nosipho Kamwendo
Operations & Strategy
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Daniel Hika Ntandika
Technology & Infrastructure
Market Opportunity
Why Pashoyo Exists in Africa
Manual Systems Dominate
Most ticketing in Africa is still paper-based, fragmented, and fraud-prone. There is massive room for digital transformation.
Mobile-First Population
With 500M+ mobile users across Africa, the market is primed for mobile ticketing solutions.
Growing Events Industry
Concerts, sports, festivals, and corporate events are booming across the continent.
Payment Infrastructure
Mobile money adoption makes digital payments accessible to the unbanked majority.
Roadmap
Our Growth Journey
- Final year university project
- Built initial event ticketing prototype
- QR-code generation and validation logic
- Concept validation within campus environment
- Industry research on ticket fraud & transport systems
- User interviews with event organizers
- Market feasibility study
- Business model refinement
- Technical architecture redesign for scalability
- Commercial-grade web platform development
- Secure QR validation engine
- Organizer dashboard & analytics
- Transport ticketing module integration
- Voucher system development
- Official public launch
- National rollout preparation
- USSD ticketing system development (in progress)
- Mobile app development (in progress)
- Strategic partnership onboarding
Join Us on This Journey
Whether you're an event organizer, transport operator, investor, or partner -- there's a place for you in the Pashoyo ecosystem.